Coca-Cola // Strategy // App // Mobisite // Messaging
Awards:

Movement // mobile strategy // mobile site design and build // mobile messaging // mobile CRM // mobile applications

  • // WHO WE
  • WORK WITH

Movement founders have worked with Vodafone since 2004. Including CVM, Marketing and Sponsorship teams.


Vodafone // Strategy // Messaging (MMS and SMS) // Mobile web // mCRM // Experiential // mTicketing



Consultancy project in 2011 to show how mobile could help GA to achieve their objectives.


Gatwick Airport // Strategy // Consultancy





Developed iOS and Android apps to showcase the work of The Edge


The Edge // Strategy // Apps




Appointed for Mobile Advertising test in 2011 for efficiency in gaining donors


Cancer Research // Strategy // Advertising


Appointed in 2011 as Coca-Cola’s first ‘true mobile lead’ agency for the Olympic Games. Now leading the FIFA World Cup mobile campaign for 2014.


Coca-Cola // Strategy // Messaging (SMS) // Mobile web // Apps


Appointed July 2012 to produce a mobisite for a new integrated campaign. Now strategic lead on all mobile experiences for www.adt.co.uk


ADT // Strategy // Mobile web


Developed their first mCommerce mobisite in 2012


Barratts // Mobile web


Developed mobile marketing to support their existing ‘Mobile Matters’ thought piece on the Telecoms Market


Freshfields // Strategy // Mobile web



Appointed in Jan 2010 to develop a ‘welcome’ programme. Also enhanced the customer experience at V Festival for 2011 and 2012.


Virgin Media // Strategy // Messaging (MMS) // Mobile web // mCRM // Experiential // mTicketing


Appointed to produce a mobile strategy to support their Wave device in the UK


Samsung // Strategy // Mobile web // Brand identity and guidelines for mobimag


SEAT Central’s appointed mobile agency since June 2012.


SEAT // Strategy // Apps // Mobile web // mCRM // Advertising



Developed the mCommerce mobisite for launch of RP in 2012


Rapid Parcel // Strategy // Mobile web

  • // ADT
    Whilst ADT had used TV, mobile and web before, they decided it was about time they became integrated. Enter Movement. With some care and attention to what matters (UX) we produced an engaging and effective mobile experience that amplified their new core creative idea. With a snazzy mobile site, including a location based crime finder, the campaign broke mid-September. At the time of writing this blurb conversions from the mobisite had increased by over 400% and was out-performing the desktop site.
  • // SEAT
    SEAT found there was lots more traffic coming to their site through mobile. They wanted to motivate consumers to take a deeper dive into the world of SEAT. So, Movement jumped in the saddle and took the reins. It was all about appropriate journeys, great experiences and ultimately booking a test drive or ordering a brochure. We designed and built a tech savvy mobisite for the launch of the Leon. This is being rolled out in all key markets and is getting plenty of oooh’s and ahhh’s.
  • // MOVE TO THE BEAT
    Take 5 athletes, a UK pop sensation and one of the world’s hottest music producers and you get? Coca-Cola’s first ‘Mobile first’ campaign. We were over the moon to be at the heart of this integrated global activity.
    We put together a huge SMS program connecting teens with the athletes and artists, with exclusive mobile content both online and offline. A mobile website allowed you to go even deeper, and an app invited you to get creative and make beats out of your own movement.
    These beats could then be uploaded to The Global Beat - the biggest musical collaboration in history.
  • // BIT OF A BUZZ
    To let all those lucky Vodafone Pay As You Go customers know about the launch of the great new Freebee Rewardz, we put together and sent them this MMS. Keeping consistency with the online process meant it couldn't have been easier for users to recognize and start interacting. It was the start of something great - we've been rolling out variants of this creative to shout about new rewards ever since.
  • // SAMSUNG APPTIVITY MOBISITE
    Samsung UK asked us to help them boost downloads from their Samsung App store. Together we created Apptivity, a mobile magazine containing smart, unbiased editorial to showcase the best apps to download and help steer consumers through the app marketplace.
  • // VIRGIN MEDIA
    We’ve worked with Virgin Media for the past three years to put mobile at the heart of their super special customer area at V Festival. Everyone invited receives an SMS with a link to a mobile site containing their unique barcode ticket and useful information about the area and the festival itself. This proved to be rather effective in both getting people to access the area and the mobile site, with over half of those invited coming along and 4,000+ unique visits being registered across the weekend. The free Wi-Fi, drinks and access to posh toilets probably helped too. All of this hopefully makes the attendees feel pretty special and the envy of all non-Virgin Media customers at the festival.
  • // WARM WELCOME
    Vodafone wanted a way of saying 'Hi, here's everything you need to know' to their brand new Pay As You Go customers. We built a special place, in the form of a lovely mobisite, where the newbies could get all the help they needed and find out about the wonderful world of Freebees. A safe Vodafone haven, in your pocket.
  • // FRESHFIELDS
    Freshfields are the 2nd largest law firm in the world. They asked us to create a mobile version of their Mobile Matters website, a site dedicated to a team of lawyers with a passion for all things technology. As a large amount of their web traffic was coming from a wide range of mobile devices, we optimised the site for low to mid range handsets and another all-singing, all-dancing version for smartphones.
  • // BARRATTS SHOES mCOMMERCE MOBISITE
    With the ownership of Smartphones in the UK rising quickly. it was no surprise that Barratts spotted a large amount of their web traffic coming from mobile devices. It seemed that building full m-Commerce site would be a good idea, and getting us to build it an even better one.
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  • // CONTACT US
  • // Pop in

    2 Hoxton Street
    Lower Ground Floor
    London
    N1 6NG

    Google map
  • // Or email

    info@movementlondon.com

    // Or even give us a bell

    Clive Baker: +44(0)7785 395 615
    Sarah Cantillon: +44(0)7879 686 239