Movement Digital Limited | The SEAT Leon 5-door

The SEAT Leon 5-door

About the project

SEAT found there was lots more traffic coming to their site through mobile. They wanted to motivate consumers to take a deeper dive into the world of SEAT. So, Movement jumped in the saddle and took the reins. It was all about appropriate journeys, great experiences and ultimately booking a test drive or ordering a brochure. We designed and built a tech savvy mobisite for the launch of the Leon 5 door. This is being rolled out in all key markets and is getting plenty of oooh’s and ahhh’s.
Client
SEAT
Challenge
To create a dedicated mobile campaign site with an integrated but mobile-centric solution demonstrating SEAT’s Enjoyneering positioning.
Results
Mobile site won a Silver MMA award.
Product Launch won a Bronze MMA award.
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