Our Managing Partner, Sarah Cantillon, recently wrote this piece in The Grocer looking at how brands could be using Snapchat. Here’s the article in full. Snapchat isn’t the easiest platform to get your head around. But in a social media landscape where the core demographic of most platforms is getting steadily older, Snapchat remains very […]
Halloween is a key cultural occasion for teens – it’s their #1 calendar event for self-expression. And so, for the second year running, we’ve worked with Fanta to own the occasion, building lasting associations for the brand with a brilliantly scary social media campaign.